FREE TOOL IN DIGITAL MARKETING (GOOGLE ANALYTICS)
GOOGLE ANALYITCS one of the most widely accepted tool for analyzing for our blog and websites .
What is concept of google analytics .Its is very important tool in digital marketing . Its is very vast vast area the more you keep learning about it.
The basic idea of google analytics is to try and gather the data and try and gather the behavior of the person on your website , and try and understand how long is the person trying stay on your website and understand , from which page they are going and coming or understand which pages are most important to you which pages are least important , if people are getting dropping one of page , what will be the problem , is it the loading time, is it content problem , what was the actually issue with that particular web page , you try and find out.
In the various forms of report the Google anatyics gives result as follows :
- Real time reports (Is which show you how many people are actually present on your website right now .
- Audience reports (Gives you detail ananytics of the users , visting your website , overall picture of your website &activity.
- Acquisition reports(Gives you detailed overview of where your traffic is orginating from which operating system.
- Behavior reports(Reports captures and displays what visitors do on your website , which pages they are visit, and what action they take while on those pages .
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