DIGITAL ISLAND

 Free Digital Marketing Tools Google Analytics Google Analytics –  one of the most   widely  accepted tool for analyzing  for our blog and websites .What is concept of google analytics .Its is  very  important tool in digital marketing . Its is very vast vast area the more you keep  learning about  it.The basic idea  of  google analytics  is to try and gather the data and try and gather the behavior of the person on your website , and try and understand how long is the person trying stay on your website and understand , from which page they are going  and coming or understand which pages  are most important  to you  which pages are least important , if people are getting dropping one of page , what will be the problem , is it the loading time, is it content problem , what was the actually issue  with that particular web page , you try and find .out. https://urdigitalisland.blogspot.in/2018/02/free-tool-in-digital-marketing-google.html Keyword Planner – Before we go to kno

Regardless of whether you are a working proficient, an entrepreneur, an understudy or a business person; computerized promoting is a standout amongst the most key ability you have to figure out how to enable your profession and business. It is critical to learn computerized advertising due to its quick development as well as because of its always advancing nature. The vast majority of the general population are expending a wide range of data and route online consequently making it the most ideal approach to contact their focused on clients or groups of onlookers. As the world is quickly becoming digital, all the companies and brands are now starting to recognize the need of going digital and quickly adapting this skill to reap the benefits of digital marketing. There are various disciplines under the ocean of digital marketing but the core modules which we need to know prior to others are as follows:- Search Engine Optimization (SEO) Pay-Per-Click Advertising (PPC) S

Ronnie Screwvala is the co-founder & chairman of this Mumbai based ed-tech startup. He is a serial entrepreneur and philanthropist. He was also the founder & CEO of UTV group.  Upgrad  vision is to help marketers understand marketing as a whole rather than just focussing on just piece of the puzzle.   UpGrad is an online higher education platform providing rigorous industry relevant programs designed and delivered in collaboration with world-class faculty and industry. Merging the latest technology, pedagogy and services, UpGrad is creating an immersive learning experience – anytime and anywhere. For this certification, UpGrad has a partnership with MICA. Upgrad is that they have their eyes set to train exceptional marketers, helping them interface their conventional skills with the digital world.  Upgrad trained about 700+ marketers.  why upgrad : Upgrad’s strong tie with MICA, which was established over 4 decades ago, is known for its relentless formation of inno

ABOUT THE AUTHOR: Ian Dodson is visionary leader and an advocate for education and digital literacy, Ian Dodson is Co-Founder and Director of the Digital Marketing Institute. He has a   background in strategic leadership, business development, digital marketing and international partner management, he has been instrumental in the creation of a broad range of digital marketing and selling education programs from Specialist Diplomas to Postgraduate through to Masters.   For the past 8 years as Director of the Digital Marketing Institute, Ian has helped establish the company’s digital marketing and selling qualifications as the most widely taught global certification standard. In that time, he developed a Syllabus Advisory Council representing the world’s largest and most influential digital brands.   His focus on education standards in digital has resulted in a set of certification standards which serve as a respected qualification and career pathway for universities, students and

Before we go to know about the   Free Digital marketing tool ( Google keyword planner ) , Firstly we should know about  keyword WHAT IS KEYWORD Keyword is nothing but a word which acts as the key to cipher or code.Keywords  which tell us ,what your content is all about , so if we talk  according to point view SEO , they are the the words  and phrases, that any  searchers enter into search engines.Every content writer or website owner  are trying to to add , relevant keyword on your page what people are searching  so, that they  have better chance of  finding your content among the results. TYPES OF KEYWORDS Main keyword  long Term Keyword LSI (Latent  Semantic  Index ) Keywords Variations Of Main Keyword ( Google Instant) If  you are SEO  Beginner and want to start career in Search Engine Optimization, or career as blogger , you have to  learn  about free digital marketing tool i.e google keyword planner .Google keyword planner is totally based upon keywor

GOOGLE ANALYITC S one of the most   widely  accepted tool for analyzing  for our blog and websites . What is concept of google analytics .Its is  very  important tool in digital marketing . Its is very vast vast area the more you keep  learning about  it. The basic idea  of  google analytics  is to try and gather the data and try and gather the behavior of the person on your website , and try and understand how long is the person trying stay on your website and understand , from which page they are going  and coming or understand which pages  are most important  to you  which pages are least important , if people are getting dropping one of page , what will be the problem , is it the loading time, is it content problem , what was the actually issue  with that particular web page , you try and find out.  In the various forms  of report  the Google anatyics gives result as follows : Real time reports (Is which show you how many people are actually present on your website